Katy Lynch and and her husband, former Belly CTO Craig Ulliott, announced the launch of Codeverse in April 2017. The startup aims to teach kids to code using a proprietary coding language.
The company plans to open a high-tech studio on the Near North Side this July at 819 W. Eastman St. There, kids 6 to 12 years old will be able to control drones and play music using a specialized coding language the company developed, called Kidscript, said, who is co-founder and chief marketing officer of Codeverse.
Lynch was previously CEO of Techweek, where she was tasked with expanding the festival-conference company’s reach to more markets while also managing its image as it aims to recover from missteps viewed as sexist. In 2016, after less than a year in the role, she was replaced as CEO and became chair of Techweek’s executive advisory board, which counts 55 members in Chicago. She also has plans to start a business in education technology.
Lynch, a native of Scotland, launched SocialKaty in 2010 and grew the social media marketing firm to handle more than 60 clients within four years, including Beanie Babies and Firestone Tires. In 2014 the company was acquired by advertising and design agency Manifest Digital, where she was portfolio director for less than a year before being appointed Techweek CEO in May 2015.
She began her social media career as social media manager at “Where I’ve Been,” which was one of Facebook’s largest travel applications.
Lynch is a board member for the female entrepreneurial group Ms. Tech. She speaks regularly on entrepreneurship, branding and social media marketing.
She has a bachelors degree from the University of Manchester, England.